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Clearly brand yourself and your organization with story-based communication strategies. Help the world remember what makes you unique.

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As a thank you for joining, claim your free digital download of the Aizuchi Playbook: Build Your Brand with Stories.

The Aizuchi Playbook represents the Big Ideas about "Story" that concern business leaders today.
It's based on questions from my workshops, lessons learned from consulting projects, and lots of research over the past two years. I've gathered it all here for you to use.


  • Build a versatile toolbox of stories for your organization's sales & marketing funnel.
  • Find your best brand stories (including some surprising sources).
  • Break the story bias that inhibits great business branding.
  • Check for gaps in your story marketing strategy.
  • Craft a success story more likely to engage people from start to finish.
  • 111 pages of awesome business practicality.
  • Beautifully illustrated by Danish artist Frits Ahlefeldt.
  • Easy-peasy PDF for PC, Mac, iPad, and other devices.
  • Worksheets, Question guides, Bonus content for career professionals and solopreneurs.
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